I recently came across a new (new to me) financial data visualization called Simply Wall St. Right away, the interface was addictive from this Australian fintech start-up — providing a quick visual of how a company is currently positioned – based on something called a snowflake – a great visualization which shows investors how a company is currently valued based on various categories (more on this below). I try a lot of different financial tools available on the internet, but so far have been fairly disappointed with most and there are only a couple that stand out. Now, the other tools will have to fight hard for my subscription dollars after I tried and am honestly hooked on Simply Wall St.
Full Disclosure: I have signed up as a user on Simply Wall St and please note the links included in this article are affiliate links. You can still sign up for a free version, and if you choose to upgrade to a paid version, I will earn a small percentage of the sales generated. With that disclosure out of the way, lets get on to the review. I have also added an image linked on the sidebar, so if you are planning on signing up, please consider using the link on the sidebar.
Simply Wall St Review
First thing that the users will notice is something that Simply Wall St calls a snowflake – a blob that has two aspects to it – color and shape. The snowflake changes colors based on each company’s strength or weakness in each category. The snowflake comes in different shapes based on the following five categories: (i) Value, (ii) Expected future performance, (iii) Past performance, (iv) Financial health, and (v) Dividend income.